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Erik the Travel Guy is a multi-channel platform with one objective: inspire consumers to travel. The platform consists of an Emmy-award winning television series, a library of online videos, podcast series, articles, web site and social presence.
The platform is based on the editorial message of Erik Hastings (aka Erik the Travel Guy). And that mission is to motivate viewers, listeners and readers to travel by presenting meaningful, relevant, honest, intelligent and entertaining travel content. The ETG platform television content is distributed on public broadcasting (PBS), ABC, NBC, CBS, Fox and The Create channel. Long form television content can be found online on PBS.org, Amazon Prime and YouTube. Short form IP can be found on YouTube.com. His audio podcasts can be found on Apple Podcasts, Spotify and anywhere listeners find their podcasts. Written content is distributed through his blog and website. Erik's reach is growing because his message is resonating with the industry and consumers. He has been recently featured on Dr. Oz, The New York Times and Better Homes & Gardens magazine. |
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Broadcast & VODBeyond Your Backyard is an Emmy award-winning, educational travel series highlighting destinations in North America and beyond demonstrating there’s so much more that brings us together than divides us. Each episode is focused on one geographic place. Erik is looking for meaningful stories to bring to his viewers. Emmy award-winning television personality Erik Hastings (Erik the Travel Guy) travels beyond experiences to uncover the soul of every place he visits. Each episode digs deep to educate viewers on the history and culture, delicious food, famous attractions as well as off-the-beaten-path haunts; reminding viewers us how exciting it is to share and understand one another and just how connected we really are.
Beyond Your Backyard is nationally syndicated on PBS and CREATE and is seen on 330 broadcast channels in 161 markets in 48 states in the United States. Each episode is seen by three million people (estimated). Full episodes are also available on Amazon Prime and other digital VOD platforms.
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Short-Form IP LibraryErik the Travel Guy has produced thousands of short-form videos designed for digital platform distribution. To date, the platform distributes close to 1000 videos on his YouTube channel, social channels and client platforms. The platform's online video library consists of destination overviews, travel tips and travel-related information videos. Most can be found on his YouTube channel. YouTube Channel Performance Metric Highlights:
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A Natural, Honest Spokesperson For TravelErik the Travel Guy's approachable and honest persona continues to gain attention from national media outlets, top travel brands and his entertainment industry peers. In 2019, Erik and his team won two EMMYS for excellence in television programming. Erik recently appeared on "The Dr Oz Show" to give helpful travel advice. Erik speaks at conferences, appears as a guest on radio and television and has been quoted in numerous local and national publications. In short, guest-bookers count on Erik to deliver reliable, honest travel information to their audiences. Travel brands such as Carnival Cruise Line trust Erik to accurately align their brand with his.
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The Best Travel Podcast Ever!Let’s make planning your next great vacation fun and affordable! Each episode, Erik Hastings (aka Erik the Travel Guy) whisks you away to exotic locales, unlock secrets and demystify the entire vacation planning (and taking) vacation process. The Erik the Travel Guy podcast is your VIP ticket to lively fun with travel newsmakers and in-depth discussions and insightful tips to help you get the most out of your next great escape. Each episode, you’ll learn where to go, what to do and how to successfully “vacation like a pro”. Listen along as Erik and Erin share insights from the road, first-hand experiences and the hidden secrets to making the most out of your next vacation.
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Why Erik? Why THIS Guy?Erik Hastings (aka Erik the Travel Guy) has an impressive career in media creation. From stage to TV to radio, Erik has always made people laugh. He's worked for (and with) prestigious media brands such as The Walt Disney Company, WABC Radio, HBO and many others. In 2006, he channeled his 20+ years of experience into the Travel and Tourism industry and immediately was hooked. Today, he is committed to producing meaningful, entertaining and honest travel content in the hopes of inspiring his audience to travel. over time, he has learned that travel is more than just "fun in the sun". he believes travel is good for the soul and and ideal way to learn more about ourselves through culture immersion.
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Custom Production / B RollOur sponsors enjoy OWNERSHIP of the content we create together. Produced IP can be licensed in perpetuity and custom IP is always "restriction-free" to use.
Custom production is NOT the core of our business but it is a critical piece of the puzzle to provide even more value for a sponsor's spend. Erik's talented production team are experienced in capturing authentic imagery for sponsors. B Roll, short form video, television episodes, location shoots and studio set ups are all in our portfolio. Feed the social beast! Erik's creative team supply partners with high quality HD B Roll
Example shown is watermarked and exported for easy-viewing on YouTube. |
Erik's Audience - Who They Are & Where They Live
Erik's platform speaks directly to consumers who are educated, married (some with children) and have discretionary income for travel. The core of his audience are a group of individuals whom are "influencers" in their circle of friends and family. Erik's media supplies reliable and honest information from which they make travel decisions.
- 60% of his audience lives East of the Mississippi River
- 62%/38% Male/Female Split
- 61% are between the ages of 25-44 (YouTube metrics)
- 16% are between the ages of 45-54 (YouTube metrics)
- 15% are between the ages of 18-24 (YouTube metrics)
In Good Company
Erik and his experienced production team have amassed an impressive collection of current and past sponsors/underwriters. The platform's IP have been (and are currently) seen and heard by millions of consumers on television, radio and online. References are available upon request. Here is a sample list.
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Visit California
Hertz CruiseOne Destination Gettysburg Visit Sweden |
Carnival Cruise Line
Pinehurst Resort Norwegian Airlines Experience BCS (DMO) Nemacolin Woodlands Resort |
American Airlines
PAGO Region Radisson Blu Montgomery County (DMO) The Greenbrier |
NOLA
Wytheville, VA (DMO) World Travel Holdings Mississippi State (DMO) Colonial Williamsburg |
