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“Beyond Travel” is a new, 30 minute, news magazine television series focused on educating and inspiring viewers to travel. Hosted by Emmy award-winning television personality Erik The Travel Guy, Erin Sega and a core group of correspondents, this series discusses the stories beyond the travel headlines and speaks directly to the people making cultural connections through travel. The series is presented by Blue Ridge PBS and will be nationally syndicated by NETA and internationally represented by TVS. Airlines, Destinations, annual events and festivals, voluntourism, travel trends and travel news are just a few of the subjects covered.
The Erik the Travel Guy platform offers marketers and advertisers multi-channel opportunities to reach the travel, interested consumer. |
Our team of experts will partner with you to understand your needs and build customized integrated content and distribution solutions to align with your marketing goals. Solutions utilize our Emmy winning video content production team under the direction of travel expert and program host, Erik Hastings, and through exposure on our PBS shows, digital platform, and social media channels.
Beyond Travel will be nationally syndicated on public broadcasting stations (PBS) and the CREATE channel with a projected of reach 328 broadcast channels in 161 markets in 48 states in the United States. Each episode will be seen by an estimated 1.5 million viewers.
Beyond Travel will be nationally syndicated on public broadcasting stations (PBS) and the CREATE channel with a projected of reach 328 broadcast channels in 161 markets in 48 states in the United States. Each episode will be seen by an estimated 1.5 million viewers.
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ABOUT ERIK THE TRAVEL GUY
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Dr Oz, Two EMMYS and Carnival, all in 2019!
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What The Show Is About
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A Short Message from Erik to Advertisers
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BYB WINNER OF TWO EMMYS IN ITS FIRST YEAR
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In 2019, Beyond Your Backyard and its host Erik the Travel Guy were awarded two EMMY Awards for outstanding achievement in television programming.
View / Download In Depth ETG/BYB Information |
WITHIN EACH BEYOND TRAVEL EPISODE
Beyond Travel is "60 Minutes" meets "CBS Sunday Morning" but all about travel. The 30 minute show is hosted by Erik the Travel Guy and Erin Sega with a roster of contributing on air hosts. The show takes viewers to locales primarily in North America to learn more about the place the people and the stories they have to tell.
NATIONAL BROADCAST
Beyond Travel is projected to be seen on 328 broadcast channels in 161 markets in 48 states in the United States. Each episode is projected to be seen by three million people (estimated).
Beyond Travel is syndicated nationwide by NETA and APT for the CREATE channel. Affiliates have unrestricted broadcast, digital and streaming rights to all episodes and related videos for three years from the original feed date.
- 10 of the Top 10 markets in the US
- 21 of the Top 25 markets in the US
- 40 of the Top 50 markets in the US
- Total station count: 328
- DMA's: 161
- USTVHH Coverage: 85%
Beyond Travel is syndicated nationwide by NETA and APT for the CREATE channel. Affiliates have unrestricted broadcast, digital and streaming rights to all episodes and related videos for three years from the original feed date.
ERIK'S DEMOGRAPHICS/REACH
Millions of consumers over the years have turned to Erik for practical and relevant travel advice. Through his unique and diversified distribution network of platforms, the following accurately describes his audience.
Reach numbers are estimated and based on website metrics, PBS metrics, Broadcast viewers, YouTube metrics, Radio listeners, social media reach and sponsor digital platforms (such as CruiseOne and countless DMO's) featuring Erik The Travel Guy.
- Erik's media reaches 1.5 million people in the US each week
- Each episode of Beyond Your Backyard is seen by 3 million people
- Through broadcast, Erik is seen in 85% of American households
- Primarily residing in the Eastern Timezone
- 50% of the BYB's audience is 50+
- 25% of BYB's audience is 18-34
- 25% of BYB's audience is 35-49
- 100,000k+ Income
- Educated, With Children
Reach numbers are estimated and based on website metrics, PBS metrics, Broadcast viewers, YouTube metrics, Radio listeners, social media reach and sponsor digital platforms (such as CruiseOne and countless DMO's) featuring Erik The Travel Guy.
THE POWERFUL PBS AUDIENCE
- Each month, nearly 100 million people watch their local PBS stations
- PBS provides a halo for your brand… viewers say that corporate brands associated with PBS have a commitment to quality and excellence
- Over the course of a year, 82% of all U.S. television households watch PBS
- PBS’ non-commercial media environment is unique in delivering higher recall and brand lift, and in creating a purchase preference for your company as a result
View / Download In Depth PBS/ETG/BYB Information
AMAZON PRIME, YOUTUBE & ETG.com
- Beginning in the fall of 2020 - Seasons One (13 episodes) will be available to Amazon Prime members, on YouTube and ETG.com
- Season Two will be available to Amazon Prime members, on YouTube and on ETG.com in the Spring of 2021
PBS.org
All broadcast episodes of Beyond Your Backyard, promos and bonus material available on PBS.org. Bonus material consists of the following:
- Extended interviews from each episode (three or four full-length interviews per episode)
- Education promos (one minute, two minute and three minute versions)
- Erik The Travel Guy library of Short-Form Destination Overviews
- View PBS Page: http://www.pbs.org/show/beyond-your-backyard/
THE HOSTS
Erik Hastings, a.k.a. Erik the Travel Guy is an EMMY award-winning television personality who is rapidly emerging as “America’s Travel Expert”. He is the host and managing editor of the internationally syndicated television series "Beyond Your Backyard" for public broadcasting stations (PBS) and other networks/VOD platforms. Erik leads an incredibly talented team of industry pros as the driving force of his platform. Erik understands and believes whole-hardheartedly that travel makes the world a better place. The industry directly supports millions of families all over the world. He wants his viewers to experience the potentially life-changing positive power of travel. Read Erik's Full Bio.
AWARDS / RECENT MEDIA COVERAGE
In 2019, Beyond Your Backyard and its host Erik the Travel Guy received EMMY awards for episodes airing in 2018.
In 2019, Erik made his first appearance on the Dr. Oz program. He was published in Better Homes and Gardens magazine, USA Today and The New York Times. See, watch and hear Erik's recent media appearances on the Media Home Page.
In 2019, Erik made his first appearance on the Dr. Oz program. He was published in Better Homes and Gardens magazine, USA Today and The New York Times. See, watch and hear Erik's recent media appearances on the Media Home Page.
AUTHENTIC EDITORIALErik is on a personal mission to help consumers travel more often. The media he creates is effective, approachable and authentic. Because of his acute understanding of his audience, he (and his team) create IP with a proprietary blend of emotional storytelling, humor, facts and his editorial opinion. He is transparent with his audience about his content and the role sponsors play. His editorial content consists of:
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SPONSOR FRIENDLYErik and his team create IP that sponsors love because he loves what he does! He works with sponsors who wish to associate their brands side-by-side with his editorial point of view. He has worked with and for notable travel brands such as Carnival Cruise Corp., Hertz, American Airlines and countless DMO's for more than a decade. Sponsors appreciate his authenticity, passion and commitment to integrity and honesty while still having fun! Sponsors participate by:
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ERIK'S TEAM LEADERS
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CONTACT US
To learn more about Erik, schedule an interview or discuss underwriting sponsorship, please use the form below and we will be in touch immediately. Or call Kevin Allen - 1-646-350-0037.
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